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    • Fredericksburg, VA
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    • Spotsylvania, VA
    • Stafford, VA
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the business at a glance

Actual costs vary based on market, site, lease terms, buildout requirements and other factors. Qualified candidates receive the current Franchise Disclosure Document for complete information regarding the investment and fees.
20 minutes
Member training session
once per week
Simple member proposition
900–1,500 SQ. FT.
Typical studio
APPOINTMENT-BASED
Trainer-guided member experience

$88,900–$184,700

Estimated Total Initial Investment
recurring revenue
Ongoing member relationships

$35,000

Initial Franchise Fee
1:1 + 1:2 TRAINING
SOLO and FLEX membership models

3–6 MONTHS

Estimated Time to Opening

AN OPERATING MODEL BUILT AROUND THE MEMBER EXPERIENCE.

fit20 keeps the business focused. Members train on a dedicated recurring appointment with a Certified Trainer. Training is delivered 1:1 through SOLO membership or 1:2 through FLEX membership.
The studio does not require the extensive equipment mix, locker rooms, class schedule or large workout floor associated with many full-service fitness concepts. That creates a business centered around one thing: delivering an exceptional personal strength-training experience consistently.

WHAT fit20 PROVIDES

BRAND + OPERATING SYSTEM
Brand standards, operating procedures and established systems help franchise owners deliver a consistent fit20 experience.
SITE + STUDIO DEVELOPMENT
Support includes site review and approval, layout guidance, equipment specifications and studio-development standards.
initial training
Approved initial trainees complete required franchise and fit20 training to learn the business and training system.

TRAINER EDUCATION

The fit20 training method requires trained professionals who understand the equipment, method, member experience and standards behind the system.

MARKETING + GRAND OPENING

Franchise owners receive guidance and resources to support presale, local marketing and implementation of the Grand Opening Campaign.

ongoing support

fit20 USA provides ongoing consultation and operational guidance as franchise owners manage and grow their studios.

Explore the franchise opportunity today

Submit your email below to contact one of our franchise team leads.
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WHAT MAKES A STRONG fit20 OWNER?

You do not need to come from the fitness industry, but you do need to be willing to learn the system, lead people, build relationships in your community and take responsibility for your business.
PEOPLE-FOCUSED
You care about the member experience and the impact your business has on your community.
COACHABLE
You value an established system and are willing to learn and follow it.
BUSINESS-MINDED
You understand that ownership requires attention to sales, operations, people and performance.
COMMUNITY-ORIENTED
You are willing to build relationships and become known in the market you serve.
READY TO LEAD
You understand that a franchise provides a system and support, but your leadership still drives the local business.
COULD fit20 BE NEXT IN YOUR COMMUNITY?
This information is provided for general informational purposes only and does not constitute an offer to sell a franchise. Any franchise offering is made only through the applicable Franchise Disclosure Document and in accordance with applicable law.
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Corporate address
44 Mine Rd. Ste 2-165 Stafford, VA 22554
contact us
support@fit20usa.com 571.348.2000
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